Launch Checklist

Use this checklist to ensure nothing gets missed. Most successful launches follow this sequence.

Pre-Launch Phase (2-3 Days Before)

Tokenomics Design

• Total supply determined: Standard is 1 billion, adjust based on your needs

• Liquidity allocation set: Recommended 40% to Uniswap LP

• Reward allocation set: Recommended 30% to PatronClaim rewards

• Team allocation set: Recommended 30% to team and development

• Distribution plan documented: Written plan for when and how rewards will be distributed

• Tokenomics shared publicly: Community understands allocation breakdown

Market Configuration

• Market type chosen: SteppedMarket (most launches), FixedMarket (simple), or MembersMarket (exclusive)

• Pricing strategy defined: Starting price, increments (if stepped), or fixed price

• Supply determined: How many Patron Cards to mint (typical: 100-1,000)

• Sale duration set: How long sale runs (typical: 7 days)

• Minimum threshold set: Minimum ETH to reach for launch (recommended: 50-70% of target)

• Configuration simulated: Calculated total raise based on pricing

Community Building

• Discord/Telegram created: Active community space exists

• Initial members recruited: At least 50-100 engaged members

• Project website live: Clear value proposition, tokenomics, team info

• Twitter account active: Regular updates and engagement

• Launch date announced: Specific time (e.g., "November 15, 2025 at 12:00 UTC")

• Whitepaper or docs published: Detailed explanation of project and economics

Marketing Preparation

• Launch announcement drafted: Ready to post on all channels

• Explainer content created: Blog post, Twitter thread, or video explaining Patron Cards

• FAQ prepared: Common questions answered in advance

• Graphics designed: Social media graphics, banners, Patron Card artwork

• Influencers contacted: Relevant crypto influencers aware of launch (if applicable)

• Press release drafted: For larger launches (if applicable)

Legal and Compliance

• Legal counsel consulted: Securities laws reviewed for your jurisdiction

• Terms of service drafted: User agreement for Patron Card holders

• Privacy policy created: If collecting any user data

• Compliance checks completed: KYC/AML requirements reviewed if applicable

• Risk disclosures prepared: Clear warnings about investment risk

Launch Day (Day 0)

Technical Setup

• Wallet connected: MetaMask or other wallet connected to Opals

• Gas fees prepared: Sufficient ETH for deployment ($15 typical)

• Configuration reviewed: All settings double-checked

• Contracts deployed: Project contracts deployed successfully

• Block explorer verified: Contracts visible and verified

• Test transaction completed: Basic functionality tested

Community Activation

• Launch announcement posted: All channels updated simultaneously

• Community notified: Discord/Telegram members alerted

• Social media active: Regular updates and engagement

• FAQ pinned: Common questions easily accessible

• Support channels open: Team available to answer questions

• Progress tracking: Real-time updates on funding progress

Monitoring and Support

• Sales dashboard active: Real-time monitoring of Patron Card sales

• Community engagement: Responding to questions and comments

• Technical support: Helping users with wallet and transaction issues

• Progress updates: Regular updates on funding progress

• Issue resolution: Addressing any problems quickly

• Celebration milestones: Acknowledging funding milestones

Active Sale Phase (Days 1-7)

Daily Monitoring

• Sales progress tracked: Daily review of funding progress

• Community engagement: Daily interaction with community

• Technical issues resolved: Any problems addressed quickly

• Progress updates shared: Regular updates on funding progress

• Celebration milestones: Acknowledging funding milestones

• Support provided: Helping users with questions and issues

Marketing and Promotion

• Social media active: Regular posts and engagement

• Community events: AMAs, live streams, contests

• Influencer engagement: Working with crypto influencers

• Press outreach: Media coverage and interviews

• Partnership announcements: Strategic partnerships announced

• Milestone celebrations: Acknowledging funding milestones

Community Management

• Questions answered: Responding to community questions

• Issues resolved: Addressing any problems quickly

• Feedback collected: Gathering community feedback

• Improvements made: Implementing community suggestions

• Relationships built: Building strong community relationships

• Advocates created: Turning supporters into advocates

Post-Launch Phase (Days 8+)

Token Launch

• Threshold reached: Minimum funding target achieved

• Liquidity launched: Automatic token launch completed

• Trading began: Token trading on Uniswap started

• Price discovery: Initial price determined by market

• Community notified: Supporters informed of launch

• Celebration shared: Launch success celebrated

Community Engagement

• Launch celebration: Community celebration of success

• Reward distribution: Helping supporters claim rewards

• Ongoing engagement: Regular community interaction

• Progress updates: Regular project updates

• Feedback collection: Gathering community feedback

• Relationship building: Building strong community relationships

Project Development

• Roadmap execution: Delivering on project promises

• Value creation: Building real value for community

• Progress sharing: Regular updates on development

• Community involvement: Involving community in decisions

• Feedback implementation: Using community feedback

• Success celebration: Celebrating project milestones

Ongoing Management

Community Maintenance

• Regular engagement: Daily community interaction

• Progress updates: Regular project updates

• Feedback collection: Gathering community feedback

• Issue resolution: Addressing problems quickly

• Relationship building: Building strong relationships

• Advocate creation: Turning supporters into advocates

Project Development

• Roadmap execution: Delivering on promises

• Value creation: Building real value

• Progress sharing: Regular updates

• Community involvement: Involving community

• Feedback implementation: Using feedback

• Success celebration: Celebrating milestones

Performance Monitoring

• Metrics tracked: Key performance indicators monitored

• Progress measured: Success metrics measured

• Improvements made: Continuous improvement

• Feedback acted on: Community feedback implemented

• Relationships maintained: Strong relationships maintained

• Success celebrated: Milestones celebrated

Common Mistakes to Avoid

Pre-Launch Mistakes

• Don't rush: Take time to build community and value proposition

• Don't overpromise: Be realistic about what you can deliver

• Don't ignore feedback: Listen to your community and adapt

• Don't give up: Persistence pays off in community building

• Don't go alone: Get help from experienced community builders

Launch Day Mistakes

• Don't panic: Stay calm and focused during launch

• Don't ignore issues: Address problems quickly

• Don't overpromise: Be realistic about expectations

• Don't give up: Persistence pays off during launch

• Don't go alone: Get help from experienced launchers

Post-Launch Mistakes

• Don't disappear: Stay engaged with your community

• Don't ignore feedback: Listen to your community and adapt

• Don't give up: Persistence pays off in project development

• Don't go alone: Get help from experienced developers

• Don't forget to celebrate: Acknowledge your successes

Success Metrics

Pre-Launch Metrics

• Community size: Number of engaged community members

• Engagement level: Level of community engagement

• Value proposition clarity: How well you explain your value

• Pricing strategy: How well you price your Patron Cards

• Marketing preparation: How well you prepare for launch

• Legal compliance: How well you handle legal requirements

Launch Day Metrics

• Sales velocity: How fast Patron Cards sell

• Community engagement: Level of community engagement

• Technical performance: How well the system works

• Issue resolution: How quickly you resolve problems

• Support quality: How well you support users

• Celebration level: How well you celebrate milestones

Post-Launch Metrics

• Community retention: How many supporters stay engaged

• Project progress: How well you deliver on promises

• Value creation: How much value you create

• Community satisfaction: How satisfied your community is

• Advocate creation: How many advocates you create

• Success celebration: How well you celebrate successes

Next Steps

Ready to launch your project?

1. Design your tokenomics - Plan your token distribution

2. Choose your market type - Select the right mechanism

3. Deploy your project - Launch your token

4. Monitor your progress - Track your success

---

Remember: This checklist is a guide, not a rule. Adapt it to your specific needs and circumstances. The most important thing is to stay focused on building something great and serving your community.